
Free Online courses for E-commerce Business Owners

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Are you wondering how to learn new skills for free? So you can bring your ecommerce store to the next level that can help you advance your knowledge in specific areas?
Then you will like the content of this blogpost, Since small businesses owners often are required to wear many hats, you may feel the need to enhance your knowledge in a particular area that you have not previously studied or developed experience. Whether you are looking to develop a creative digital marketing campaign, design a stunning website, start a blog, manage a team, or build relationships with investors there is a course for you.
Below are some of the best free online courses in marketing, graphic design, writing, management, and entrepreneurship with free or low-cost certifications.
Free Marketing Certifications
This course is for marketing professionals who want to learn how to utilize Google Analytics and create a data-driven strategy to enhance their marketing capabilities. Students will learn how to use raw data to communicate results.
Cost of course: free
Cost of certificate copy: free
These seven courses teach students how digital tools are changing marketing and can be used to create highly specific messaging. Learn how digital technologies directly impact communication strategies and practices.
Cost of course: free
Cost of certificate copy: ~$50 (financial aid available)
Take this course to learn the background of inbound marketing and it can be used to attract potential customers. This course will teach you the difference between the inbound flywheel model and the traditional funnel model and how to apply these marketing techniques to your business.
Cost of course: free
Cost of certificate copy: free
By taking the six Ads courses that Google offers, students can expect to gain an understanding of search, display, video, and shopping ads. Students will learn how to connect products with shoppers and get results from Youtube and Google Video ads.
Cost of course: free
Cost of certificate copy: free
In this 26 module course, students will learn how to apply the core concepts of digital marketing. Students will learn how to drive relevant traffic to sites by creating high-value content and master email marketing techniques.
Cost of course: free
Cost of certificate copy: free
Free Graphic Design Certifications
Graphic designers will learn about foundational skills such as typography, composition, and color and shape theory. In this course, students will learn to create images using specific techniques and how to implement weight, scale, direction, space, and texture into their designs.
Cost of course: free
Cost of certificate copy: ~$50 (financial aid available)
This course is great for graphic designers who want to learn how to use wireframing and prototyping. Students can also expect to learn how to design for user expectations and how to conduct user testing during development.
Cost of course: free
Cost of certificate copy: free
This course teaches graphic designers how to develop engaging, professional websites. Students learn skills such as HTML5, CSS, and Javascript as well as how to create the optimal user experience.
Cost of course: free
Cost of certificate copy: ~$50 (financial aid available)
Free Writing Certifications
For students who want to learn how to communicate more effectively or different techniques for choosing the right medium, this is a great opportunity. In this course, students can also expect to learn efficient ways to edit business documents and how to avoid common writing mistakes.
Cost of course: free
Cost of certificate copy: ~$50 (financial aid available)
Free Management Certifications
This is a great course for professionals across the board. Many of the skills that are learned in this course, such as how to plan and manage a project, are important to have. Students will also learn to analyze risk and strategies for keeping projects on track.
Cost of course: free
Cost of certificate copy: $400-$500
In this course, students will learn decision-making techniques, how to lead independently, and strategies for managing individuals and teams. Leadership skills are important across fields.
Cost of course: free
Cost of certificate copy: free
This course is great for managers of all levels. Students will learn how to help teams meet their goals, hire the right people, and delegate projects.
Cost of course: free
Cost of certificate copy: free
Free Accounting Certifications
1. Accounting basics
Available through the Udemy website, which offers both free and paid online courses, Accounting in 60 Minutes: A Brief Introduction has an enrollment of over 28,000 and enjoys a very respectable 4.5 out of 5 stars from students.
Cost of course: free
Cost of certificate copy: Free and Paid
Free Entrepreneurship Certifications
Before starting a business, it’s important to master certain skills and concepts. This course teachers entrepreneurs how to build relationships with investors, finance a new venture, and establish a competitive business.
Cost of course: free
Cost of certificate copy: ~$50 (financial aid available)
In this course, business owners will learn how to set up their website to best serve customers. The course reviews how to navigate CSS and HTML, develop email marketing campaigns, and increase online traffic.
Cost of course: free
Cost of certificate copy: ~$19
To stay at the top of your entrepreneurial game, it is important to keep learning. The flexibility of online courses suits busy small business owners. Whether you only have half an hour once a week or a couple of hours every few days, these courses help you better understand some of the common issues facing many of today’s small business owners.